Effective Marketing Skills

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Start Date
July 3, 2024
Course Visits: 1,588
Duration
18 Hours
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Course Outlines:

  1. Introduction to Marketing
  2. Strategic planning & the marketing environment
  3. Current issues in marketing
  4. Marketing research
  5. Buyer behavior
  6. Segmentation, targeting and positioning, Value creation 1
  7. Value creation 2,
  8. Value capture
  9. Value delivery
  10. Value communication 1
  11. Value communication 2

 

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Effective Marketing Skills

July 3, 2024